Showing posts with label Target. Show all posts
Showing posts with label Target. Show all posts

Sunday, November 4, 2012

Inspiring Icons/ Michael Graves

Left: Detail of his famous Alessi kettle, Right: A portrait drawn by Pablo Riestra

Some Of Graves best known consumer products, including some kettles, french press, pitcher and kitchen timer


Left: Some of Graves silhouettes including a tray, toaster and salt shaker Right: Portland Building, 1982
Left: Portrait of Michael Graves in 1990, Right: His famous kettle for Alessi

Some consumer cleaning products produced for Target

Left: The Big Dripper, designed in 1995, Right: One of Graves sketches

Left: The amazing Coffee and Tea set that mimic an Art Deco quality and the  buildings Graves creates, It was called the Coffee and Tea Piazza project, 1981, This was the start of Graves collaboration with Alessi
Right: Graves sketchbook
Left: The Thomson Consumer Electronics Headquarters, Indiana, 1992-94 (Now St. Vincent Health)
Right: The Steinberger Hotel at El Gouna, Egypt

Left: Architectural drawing for a Graves building, Right: Toaster designed by Graves

Left: Residence designed by Graves, Right: St Mary's Church of Rockledge, Florida, 2002

Left: I recently found this rare Alessi Euclid Thermos Pitcher, 1998, designed by Graves in a NY Flea Market,
It spurned the whole interest in me to further explore his work
Right: Interior of The Thomson Consumer Electronics Headquarters, Indiana, 1992-94


I remember when I was in Design School in the 90’s, There was much discussion about Post Modernism as a movement, A very famous and now sadly deceased Architect Harry Seidler actually came to my University and gave a speech about the negative effects of Post Modernism on Modern Architecture. Of course I regarded him as a master and always harbored his influence on my own impressions even to this day, when it came to Design, He was a Purest and to a large extent I have thought of myself deep down as one too. He had an obvious dislike of new Architecture of the time but it seemed inevitable at the time that this change was going to be part of Architectural history, even if he did not like it.

At the time, you could not ignore the influence of this new movement that had sprung up and it’s overpowering impact on new architecture, something that Sydney at the time was experiencing in a lot of its new redevelopment urban projects such as Darling Harbour. Of course that was my world at the time, but Post Modernism was happening all over the world.

One Architect whose influence has been without doubt amazingly influential is Michael Graves. He is regarded by many as the Post Modernism king. Identified as one of The New York Five, Graves has become a household name with his designs for domestic products sold at Target stores in the United States.  

In American Design and Culture Graves influence is phenomenal, he has designed more than 2,000 consumer products - from toasters to watches to ironing boards - that were sold exclusively at Target stores. The famous pairing in it’s day helped give Target a reputation for cheap chic that distinguished it from discount-store rivals like Walmart and Kmart. They have just parted ways this year, Some people may argue that his designs seem bulbous and almost cartoon like, but my impression is that while I maybe a purest at heart who skews towards a more International style, Graves has contributed a legacy and dedication to design that is admirable and very distinctive, His work has a sense of whimsy and humor and extreme relevance to an era that I grew up with and still continues to dot our skylines, his work and many other Post Modernism works still form the mesh of current landscapes.  

His amazing work for Target aside, his most well known work for me is his work for Alessi, The Italian company that were leaders in promoting Post Modernism style and much sought after at that time. My Aunty and Uncle were the first I knew to have a complete set of Michael Graves Alessi and as a child I always envied them compared to my parents more traditional tea and coffee set. They were sought after collector pieces and still are. They came about following the successful collaboration on the Coffee and Tea Piazza in 1981. As a result, Alberto Alessi asked Graves to design a teakettle that would heat quickly, necessitating a wide base. An arcing handle with a colorful blue insulator balances the conical shape of the kettle. The addition of the whistling bird, a reference to the red Indiana roosters familiar to him in his youth, was Graves's nod to his Midwestern roots. The first product by an American designer to be included in the Alessi catalogue, Graves's playful teakettle became an immediate design icon. In continuous production since 1985. Tea and Coffee themes became a staple of Graves work and you can see many of his most famous consumer products are for this purpose.

Michael Graves continues to work out of his practice in New Jersey and on major International and U.S projects, Check out his work at michaelgraves.com

Sunday, April 17, 2011

Here Comes the Bride!

Cover was actually shot on loaction in L.A by Melanie Acevedo
Photography: Hallie Burton
Photography: Hallie Burton
Photography: Hallie Burton
Photography: Hallie Burton
Photography: Hallie Burton
Photography: Hallie Burton except for silos
Photography: Hallie Burton
Photography: Hallie Burton, except shot with models
Photography: Hallie Burton
Photography: Hallie Burton, The bathroom image was a re shoot based on my original
Photography: Hallie Burton
Photography: Hallie Burton

Photography: Hallie Burton


Last Year in the end of Fall, It was time again to embrace Spring which in Minneapolis can be difficult when off to the flower markets with icicles hanging off your car! The reason was Clubb Wedd, Target’s Bridal Registry Catalog. I was excited to be shooting with longtime collaborator Hallie Burton www.hallieburton.com.

I won’t lie it was a big big job, multiple sets, endless trips to Target stores till 9pm most nights pulling stock for the next day’s shoot, My team Lynn, Herb and I did an amazing job of pulling it together, Thanks guys! We all deserve to catch the bride’s bouquet! ; )   

With multiple sets being shot at the same time, It can’t go without mentioning the other Stylist, Natasha Louise King, who styled other still life sections of the book, she is always a source of inspiration and does beautiful work, You can read more about her on www.creamylife.com Art Directors Graham Hall and Alyson Frahm had a great vision and I loved the palette and concept, right up my alley. The feel was bright, graphic, fun and with a sense of humor intact.

We shot this job over a 3 week period, I spent many many days sourcing just the right wallpaper, props, furniture, bathroom fixtures, flowers etc that all went towards the job, also working through the sets with Steven Veit at Zeroth Set Building, who tirelessly did a marvelous job.

Here comes the Bride and like everybody, she loves a trip to Target!    

Friday, October 29, 2010

Target, Bathroom In Store Merchandising



In another installment of Target, shot in the same period as my previous posting we also shot bathroom for the In Store Merchandising, This time we tackled the bathroom, Lot’s of stacks of towels!, These are harder than you think to make look perfect, lot’s of padding, pinning and "fluffing" are required.


These images were also shot by Jonny Millerhttp://johnny-miller.com

Monday, October 25, 2010

Target, Fall In Store Merchandising



It's only when I come to the Mid West that I ever see my work I do for Target and that's because in Manhattan we don't have one.... yet! : ) Sure a new Target has opened in Harlem, but when you live in a neighbourhood in New York, if you are actually even there, you don' really venture that far. Without sounding melodramatic, In New York you don't get much spare time and if you get any, you can find yourself either hibernating (or sleeping) at any minute opportunity. At least my life in a Stylist in NYC is just that, I am afraid it's mostly all work, no play but I won't complain, at least I love what I do!


Currently on a Target job in Minneapolis and sourcing for that job in store I stumbled in the pillow/cushion aisle some ISM's (In Store Merchandising) some work I did for them earlier this year in May. It was for Fall, hence now. It's always so great to see it in the light it was intended for and who anyway doesn't love shopping in Target, especially as a Manhattan-ite when starved for one! 


At first I thought I was going to have to excuse myself for the bad photography, that signage is up high and balancing on one foot, camera high in the sky, I tried to capture this series quite unsuccessfully but later on after checking out the very talented Photographer Jonny Miller's website /http://johnny-miller.com/ I discovered the images with much for clarity, Hope you enjoy!


Fall/ Autumn is always such a great time in the States, the colors in this series are largely inspired by the season, but for now it's not about Fall anymore, as a Stylist you are always living 2 seasons ahead, Right now it's all about shooting Spring and while there maybe not a lot of time to smell the roses, there is certainly a Spring fever in the air! Summer is just around the corner. 


Thanks also to Venina Tandela, for such great Art Direction.